Performance Dashboard

Your Facility · Last 30 Days

Live Preview
Growth Opportunity
58.4%

Room to improve occupancy through marketing or pricing strategies.

Loyal Customer Base
35.6%

173 customers have booked multiple times this period.

Revenue Efficiency
$62.50

Average revenue per booked session from 349 paid bookings.

Booked Sessions
481
+1.7%

of 1,153 available

Occupancy Rate
58.4%
-12.8%

Paid: 47.2%

Gross Revenue
$52,290
-10.3%

Discounts: $5,730

Net Revenue
$46,560
-9.9%

RevPAS: $40

Unique Customers
486
+0.8%

167 new customers

Repeat Rate
35.6%
+3.3%

173 loyal customers

Bookings by Day of Week

196 weekend vs 285 weekday bookings

Mon
Tue
Wed
Thu
Fri
Sat
Sun
Revenue by Time of Day

Peak time: Evening (44.8% of revenue)

Morning
Afternoon
Evening
Late Night
Performance Dashboard

Booking Calendar

Your Facility · This Week

Live Preview
Bookings This Week
118

+12 vs last week

Peak Hours Filled
86%

Fri–Sun evenings

Unique Players
94

31 returning

Bay Utilization · Mon–Sun
Drop-In Member Event
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Bay 1
Bay 2
Bay 3
Bay 4
Bay 5
Bay 6
Booking Calendar
For Operators

Operate smarter.

SimGolfNow is the operating system for autonomous golf venues — booking, payments, door access, memberships, and analytics in one platform. Launch faster, run leaner, scale nationally.

Platform Capabilities

Everything to run the venue, in one stack.

Booking Software

A branded booking flow for your venue — online, mobile, and built to convert.

Payments

Integrated payments with automated payouts. Memberships, packs, and drop-ins handled.

Door Access

Smart-lock integration issues per-booking access codes. Unmanned, secure, 24/7.

Memberships

Recurring revenue with membership tiers, play credits, and member pricing.

Analytics

Real-time dashboards: occupancy, revenue, utilization, and player behavior.

Marketing Support

National marketplace exposure plus co-marketed campaigns to drive bookings.

Centralize Incident Management

Track, triage, and resolve bay incidents from one dashboard — with automated player reports and maintenance workflows.

Benchmarking

Compare your venue's occupancy, revenue, and utilization against the SimGolfNow network to find your edge.

Community Support

Join a network of operators sharing playbooks, best practices, and peer guidance — backed by SimGolfNow's team.

Dashboards

Dashboards tailored for fully automated operations.

Executive Summary

Performance at a glance for 800 Atlantic

11.9%

Booked Sessions

179

of 323 available

14.7%

Occupancy Rate

55.4%

Paid: 39.6%

Strong Occupancy

55.4%

Above average slot utilization indicates healthy demand

Loyal Customer Base

34.4%

62 customers have booked multiple times this period

Revenue Analysis

Revenue patterns and benchmarks

Revenue by Time of Day

Peak time: Evening (41.7% of revenue)

$0k$2k$4k$6k$8k
MorningAfternoonEveningLate Night

Occupancy Intelligence

Slot utilization by day and time

Bookings by Day of Week

69 weekend vs 110 weekday bookings

09182736
MonTueWedThuFriSatSun

Performance Benchmarks

Compare how you perform

Performance Benchmarks

Compared to 7 similar locations

Revenue per Slot (RevPAS)

Average revenue generated per available session slot

$54.27

Above Avg

Occupancy Rate

Percentage of available slots that are booked

62.4%

Top 25%

Repeat Customer Rate

Percentage of customers who book more than once

34.4%

Above Avg
0%50%100%

Customer Behavior

Acquisition, retention, and value

Customer Behavior

Acquisition, retention, and lifetime value

ACQUISITION

New Customers

65

7.7%36.1% of total

First-Time Revenue

$6,849.00

From new customers

RETENTION

Returning Customers

115

62 booked 2+ times

Repeat Rate

34.4%

2.6%60.9% of revenue

VALUE

Avg per Customer

$97.38

2.6%0.99 bookings each

Repeat Customer Value

$172.25

vs new customer value
Revenue Streams

Multiple ways to earn.

01

Drop-In Bookings

Hourly bay rentals at peak and off-peak rates.

02

Memberships

Recurring monthly revenue from loyal players.

03

Play Packs

Prepaid hour bundles — cash now, play later.

04

Events

Corporate outings, parties, and group bookings.

05

Leagues

Recurring league nights that fill bays on off-peak hours.

06

Gift Cards

Digital gift cards that bring new players in and prepay future play.

Revenue Estimator

1
$
31% avg
Winter45%
Spring35%
Summer15%
Fall30%

Estimated Annual Revenue

$63,788

~$5,316 / month

Get a Custom Projection
Success Stories

Operators are already winning.

78%

Avg. Bay Occupancy

across the SimGolfNow operator network in peak season.

3.2x

Revenue per Bay

vs. staffed, hourly-only simulator models.

11 mo

Typical Payback

on a standard multi-bay build-out.

$48

Revenue per Bay Hour

blended average across bookings, memberships, and packs.

$37

Avg. Booking Value

mean ticket across drop-ins, events, and league play.

64%

Repeat Player Rate

of first-time players book again within 90 days.

Getting Started

From demo to doors open.

01

Schedule a demo

See the platform on a live venue.

02

Design your venue

Pick bays, tech, and a revenue plan.

03

Launch & go live

We handle onboarding and your marketplace listing.

Ready to see it in action?

Book a personalized demo of the SimGolfNow operator platform.

Schedule a Demo